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The Swiss Army Knife

About me

Hi, I’m Linus. The creative who loves spreadsheets.

In the marketing world, you usually have to choose between “The Creative Guy” and “The Project Manager”. I decided to be both. My background spans from hands-on graphic design to supporting complex digital transformations. I bridge the gap between “Make it pretty” and “Make it sell”.

I believe good marketing is a lot like good sushi: It relies on high-quality ingredients, precision and freshness. You want to avoid the cheap stuff thats just 90% rice to fill you up.

Why does this matter to you? Because it means I have the discipline to get things done and the flexibility to adapt to whatever fire is currently burning in your department. I value clear goals, honest feedback, and appreciative relationships.

Case studies

VVD & Porsche Bank

The insurance expert within the Porsche Bank Group

Selling insurance usually involves stacks of paperwork, but we decided to change the game. We implemented a fully automated warranty extension process that contacts clients exactly when they need it – right before their current coverage expires. By using pre-filled data and a seamless authentication flow, we turned a complex purchase into a simple one-minute task for the customer. The result was higher conversion rates and zero administrative headaches. We also applied this data-driven mindset to the Smart Driver app, using gamification to keep users engaged and safe.

From Zero to “Open for Business”

A versatile hair and beauty studio in Styria

This was the ultimate “blank canvas” project: creating a complete brand identity for a new business from scratch. The entire visual ecosystem had to be set up – from designing the logo and defining the brand voice to building the website and printing the business cards. The goal wasn’t just to look good, but to launch fast and start selling. We went live with a cohesive corporate identity, and the first customer inquiries started pouring in through the website almost immediately. It’s proof that a strong, consistent brand tied with a good launch strategy pays for itself from day one.

The 2-Week Sprint

A global social life app and messenger

In the corporate world, a global website relaunch usually takes months; we pulled it off in just two weeks. What needed to be done: The entire visual overhaul, delivering a new SEO-optimized WordPress site, fresh social media branding, and polished App Store screenshots. This wasn’t just a facelift; it was a total alignment of the brand across web and mobile platforms. We proved that with the right focus, you don’t need a massive agency to look like a global player – you just need a clear plan, good communication and the drive to execute.

How I work

I don’t believe in disappearing for weeks and hoping you like the final result. Instead, I keep you involved in regular intervals so we ensure we are always headed in the right direction. I view our work as a co-creation process: I bring the technical skills, but you bring the vision. While I like to keep the communication easygoing, my standards are rigid; I use professional tools like Adobe CC to ensure your assets are scalable and future-proof. I value honest feedback over polite nodding because that is the only way to get a commercially effective result. I treat your deadlines and budget as if they were my own. It sounds basic, but in the creative industry, reliability is an asset.

Write me

Get in touch

Tell me about your project. I promise not to use buzzwords.

Whether you need a full website overhaul or just someone to make sense of your Google Ads. Drop me a line.

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